Packages for breeders
ADD YOUR KENNEL — FREE OF CHARGE
Running a kennel on Look4dog is free
Your account, your kennel profile, adding dogs and litters and marking puppies as available cost nothing and never expire. The paid Puppy Package changes one thing only: how high up the listings you appear to people looking for a puppy. Below is exactly what is free and what is not.
What is free and what is paid
| Feature | Free account | Puppy Package |
|---|---|---|
| Breeder account and kennel profile — description, photos, contact details, achievements, location on the map | YES | YES |
| Adding breeds, dogs, litters and puppies — no fees and no expiry date | YES | YES |
| Marking a litter as “puppies available” and “planned litter” — free since 5 September 2026 | YES | YES |
| Presence in the search engine, on breed pages and in the sitemap for Google | YES | YES |
| Messages from buyers through the form on your profile | YES | YES |
| Higher position in kennel listings — in search results and on breed and city pages your kennel appears ahead of kennels without a package | no | YES |
| The “Promoted kennels” section on the home page — annual package only — slots not bought through promotion go to kennels with an active 1-year package, starting with those whose package ends latest (a kennel photo is required). 30- and 90-day packages do not include this place. | no | 1 year only |
| The option to buy promotions — without an active package promotions cannot be ordered | no | YES |
What the package does not change: your profile is equally visible with and without it, and when the package expires no data and no markings disappear.
Your first 30 days of the Puppy Package are free
A new kennel gets 30 days of the Puppy Package at no charge
The package switches itself on while you are setting up your kennel — you do not order it and you do not give us a card. For those 30 days your kennel is shown higher in the lists, just as with a paid package. A place in the “Promoted kennels” section on the home page comes only with the annual package, so the free period does not include it.
| When it starts | On the day you save your kennel profile together with a kennel photo — that is step two of adding a kennel. An account abandoned before that step gets no package. |
| How long it lasts | 30 days counted from that day. |
| What you have to do | Nothing beyond filling in the profile. No card details, no code, no message to us. |
| How many times | Once per kennel. Every period after that is paid. |
| What happens after 30 days | The package expires and nothing is charged — it does not renew automatically. Your profile, dogs and litters stay; only your position in the lists goes back to what it was. |
How much the Puppy Package costs
The Puppy Package costs from 4.00 EUR. The prices below are the gross prices that apply in your country and come straight from the price list — when the price list changes, this table changes with it.
| 30 days | 4.00 EUR | |
| 90 days | 5.99 EUR | |
| 1 year | 22.00 EUR |
Puppy Package — available periods
IMPORTANT! Once the period ends, the Puppy Package does not renew automatically — we do not store your card and we charge no recurring fees. When the package expires, your kennel, dogs, litters and the “puppies available” marking all stay in place. Only your position in the listings changes, and you can no longer order promotions.
Promotions — paid separately
Promotions are not included in the price of the Puppy Package. They are bought separately and only while the package is active; a promotion cannot run longer than the number of days left on your package.
| Promotion on the home page — your kennel in the “Promoted kennels” section | from 4.49 EUR |
| Promotion in search results — highlighted above kennels that only have a package | from 4.50 EUR |
| Promotion on social media — a post about your kennel on our profile | from 8.99 EUR |
Questions we get most often
Are the first 30 days really free?
Yes. A new kennel receives 30 days of the Puppy Package automatically, the moment the profile is saved with a kennel photo. We do not ask for a card and we charge nothing — after 30 days the package simply expires. One free period per kennel.
Do I need a package to add a litter or mark puppies as available?
No. Adding breeds, dogs, litters and puppies and marking their availability is free for every kennel. Until 5 September 2026 it required a subscription — it no longer does.
Will I lose data or visibility when the package expires?
No. Your profile, dogs and litters stay, the “puppies available” marking remains active and your kennel is still in the search engine. It simply returns to the position it had before the package.
So what is the package for?
There are more than four thousand kennels in the catalogue. Someone looking for a puppy scans the first dozen or so results and writes to two or three breeders. The package decides which part of that list you are in.
Does the package renew by itself?
No. We do not store your card and we charge no recurring fees. When the period ends you go back to the free version.